If you’re a true coffee aficionado, you know there’s nothing quite like the delightful aroma and full-bodied taste of freshly roasted coffee beans. At My Cuppa, we believe brewing with fresh roasted beans is the key to an exceptionally flavorful cup of coffee every single time.
Why Use Fresh Roasted Beans?
Coffee beans are at their peak flavour and aroma potential immediately after roasting when all those delicious, roasted oils and compounds are intact and vibrant. With time, that freshness begins to diminish as the beans are exposed to air, moisture, and other environmental factors, leading to staleness and degraded taste.
The Fresh Roast Difference:
When you brew with our fresh roasted coffee beans, you’ll experience a variety of wonderful benefits:
Superior Aroma
Nothing beats the rich, intoxicating scent of freshly roasted coffee wafting through your kitchen. Those naturally occurring aromatics and oils are at full strength.
Fuller, Richer Flavor
From deeper nutty or chocolatey notes to brighter fruit flavors, the roasted beans’ true flavor essence comes through in every sip when brewed at peak freshness.
More Balanced Acidity
Great coffee has a pleasant brightness from its acidity. With fresh beans, there’s a smoother, livelier acidity compared to the harsh sourness of stale beans.
Longer Finish and Aftertaste
A lingering, enjoyable finish is the mark of quality coffee. Freshly roasted beans leave you savouring a sweet, lasting aftertaste on the palate.
From Our Roaster to Your Brew
At My Cuppa, we roast our beans in small batches and get them packaged and shipped quickly after roasting to preserve every ounce of freshness. For the finest, fresh flavour in your morning brew or anytime pick-me-up, always choose freshly roasted coffee beans.
